ASBURY PARK BREWERY
Asbury Park Brewery began as an idea
almost a decade ago. Founder Jeff Plate,
musician and native to the Asbury Park
music scene from an early age, saw what
was happening in the craft beer scene and
believed that the city deserved its own worldclass
brewery. Back then, New Jersey laws
made opening a microbrewery extremely
difficult, so the project to open a commercial
brewery sat on the back burner while Plate
continued to improve his recipes.
When the new laws were passed, Plate
updated his business plan, began to shop the
investment to individuals he had met through
his connections in the music industry, and
found the funding he needed. Plate hired his
long-time friend Jason Asch as head brewer
and his sister Jennifer Gilmartin as operations
manager. With the core personnel in place,
Asbury Park Brewery was poised to begin
pumping out beer.
The brewery opened its doors to the public
on August 5, 2016, and has quickly become
one of the most popular and widely distributed
New Jersey craft beer brands. APB beers are
available in more than 400 establishments,
including restaurants, bars, liquor stores and
music venues. You can get an APB beer at
the Prudential Center when you go to catch
a Devils game. It’s served at Irving Plaza and
Gramercy Theatre in New York City, and at the
Walter Kerr Theatre during the “Springsteen
on Broadway” run.
Music is the tie that binds here. Since Asbury
Park Brewery was founded and is staffed by
musicians, the brewery itself embodies that
vibe. The brewery provides a cool, industrial vibe as you
walk through the giant tank farm, with pictures of musicians
everywhere. The names of the four 40-barrel fermenter tanks?
John, Paul, George and Ringo, of course.
On warm days, the loading dock is the perfect place to
hang out, listen to music from our curated playlists and try
some of the best beer New Jersey has to offer. The Asbury
Park Brewery Tap Room is open Thursday and Friday from
4 pm to 10 pm, Saturday from 12 pm to 10 pm and Sunday
from 12 pm to 6 pm.